case studies / building a better website
Building a better website
The heart of any NGO is to provide their services to the needy and be able to create an environment where they can uplift the community. Unfortunately, their ability to do this, heavily relies on their ability to fundraise. With the advent of Covid, our client found their regular means of reaching out to benefactors severely impeded, and were therefore solely relying on their website’s ability to guide donors through the website to their donations page. Our client found their existing donor base, and potentially new donors, dropping off their website with very low conversion rates. They came to us to provide them with a better website user experience and interface, and an easy to understand donation flow.